Send your partnership brief
A partnership works best when the product or service has a clear reason to appear. Country & Co. gives it a real setting, so viewers can understand what it does, where it fits and why it matters.
Renovation · home · technology · outdoors · everyday lifeVerified 19 October 2026
90-day reporting period: 19 July to 16 October 2026
Verified YouTube dataThe clearest current guide to typical recent long-form episode reach.
Latest seven long-form renovation episodes, as at 19 October 2026These figures show historical channel performance. They are not a guarantee of campaign reach or sales.
85.6% of the YouTube audience is female. 82.1% is aged 25 to 64, and 63.1% is based in the UK.
The channel is wider than renovation. Suitable partnerships can sit across tools, home and interiors, useful technology, outdoor living and everyday life.
Country & Co. YouTube audience, verified 19 October 2026.
These selected episodes show real decisions, problems and progress. They are the clearest way to judge the tone, production and whether your brand fits the channel.
Structural decisions · materials · real on-site progress
Building products · tools · the reality of renovation
Heritage restoration · equipment · practical problem-solving
Average views across the latest seven renovation episodes, ahead of the channel's 31.1K subscriber count.
Channel-wide likes across long-form films, Shorts and other content during the latest 90-day reporting period.
Long-form Country & Co. partnerships sit inside regular episodes rather than separate campaign-led uploads. We agree the right format around what you are promoting, the campaign goal and the point in the story where it can be explained properly.
Tell us your product, goals, timing and budget.
We assess audience relevance and identify the strongest format and suitable episode.
If it fits, we agree deliverables, review, rights, fee and timing in writing.
A 60 to 90-second feature in a regular episode, with the product or service introduced in context and its value explained clearly.
A partnership tied to a genuine project, home or countryside milestone, with enough context to show why the choice matters.
Suitable partners appearing at relevant moments as the story develops, creating consistent exposure without forcing a mention.
Original YouTube Shorts and agreed campaign extensions. Usage, paid media and exclusivity are scoped separately in writing.
Country & Co. publishes a new long-form episode every other Wednesday. Partnership requests are considered within those regular releases, with at least four weeks preferred for testing and production.
We do not add or move uploads to meet campaign deadlines. Regular dates give viewers a consistent time to return and give each episode the production time it needs. If the window has passed, we consider the next suitable release.
Four weeks gives us time to understand and, where relevant, test what is being featured, plan its role in the episode and complete the agreed brand review.
A rush fee applies to any requested date with less than four weeks' usable lead time. The shorter window must still allow proper testing and production.
Request an upload dateThese are planned upload dates, not a live availability calendar. Requests remain subject to editorial fit and written confirmation.
Country & Co. is presented by Jamie Southerland, bringing viewers into the real decisions, work and progress behind the restoration of an Edwardian farmhouse in Norfolk.
Every partnership is considered against the audience, current story and what the product genuinely helps explain or do. The format, deliverables, review and rights are agreed before production.
A suitable product or service can be introduced in context, shown properly and, where relevant, revisited when there is something useful to add.
The farmhouse is currently in its structural chapter, alongside relevant opportunities across home, useful technology, the outdoors and everyday living. Interiors will follow as the build progresses.
Send a briefEstablished tool and equipment brands with products that can be used properly and repeatedly.
Proven building products, heritage-sensitive materials and credible renovation solutions.
Flooring, lighting, kitchens, bathrooms and products that will be installed and lived with.
Useful technology and smart-home products that solve a real problem rather than add noise.
Gardening, land care and outdoor equipment used across the grounds and changing seasons.
Practical products with a clear role in the home and the everyday life around it.
Gemma Louise MilesGemma Louise Miles has created home and lifestyle content since 2016. She appears naturally within Country & Co., but her channels, audiences and partnership deliverables remain separate unless a cross-channel campaign is specifically agreed.
Gemma Louise Miles and Country & Co. are separate creator channels.
Gemma's audience is shown separately and cross-channel opportunities are agreed independently. Figures verified 19 October 2026.
A selected archive from our wider creator work. This is not a list of combined campaigns: Gemma Louise Miles and Country & Co. are separate channels and are scoped independently.
Clear expectations make it easier to decide whether Country & Co. is right for the campaign.
No. The channel also covers tools, home and interiors, useful technology, outdoor living and everyday life. Every partnership still needs a clear and credible role in the episode.
Please include the product or service, campaign objective, preferred timing, budget, requested deliverables and any usage, paid media or exclusivity requirements.
No. Long-form episodes follow the regular alternate-Wednesday schedule. If the production window has passed, we consider the next suitable release.
No. The dates shown are planned uploads, not live availability. A date is only agreed after editorial fit, scope and written confirmation.
No. Gemma and Country & Co. are separate creator channels. Any cross-channel work is scoped and agreed independently.
No. The figures shown are verified historical channel performance to help brands assess fit. Campaign reach and commercial results cannot be guaranteed.
Send the product or service, campaign goal, preferred date and budget. Jamie will review the fit and reply with the most suitable format and next steps, or tell you clearly if it is not right for the channel.
Send your partnership brief